The Cheer Biz Podcast

LEGAL UPDATE W/Matt Becker - Click To Cancel

Matt Becker joins us to break down the new click to cancel legal rule going into effect in a few months.  This is GREAT information for all cheer gyms and also will effectively end cancelation notices.

Why I Am Focused on Pricing as I Head Into the 25-26 season

We all know I am passionate about pricing.  In this episode I will break down the two reasons EVERY SINGLE all-star program needs to focus on their pricing heading into the next season.  (Spoiler you should do this every season) 

My thoughts 1 month into 2025

We are a month into the new year.  These are my thoughts and areas of focus heading into the rest of 2025.  Join me as we discuss competitions, handling losses, and building your all star packet.  

4 Ways I am Increasing My Recreational Enrolment

Recreational class enrollment is a HUGE focus for my program right now.  In this episode we will dive into the 4 strategies I am using to increase my recreational class enrollment and crush my 2025 goals in the first 3 months.

Why I Seek Failure

Failure sucks... A lot but it has many positive aspects that are often neglected.  In this episode we will dive into my personal approach to failure and why I even go so far as to seek it out.  

Why I Spend 10K Plus a Year on Business Coaching

I learned long ago that investing in my skills as a business owner was one of the best investments I could make.  In this episode we dive into why I spend over 10,000 a year to get business coaching and how it has helped me change my life.

Another Wild Cheer Weekend

I am nursing a cheer hangover after another long cheer weekend.  LIsten in to learn why I continue to have teams compete the weekend after returning from break as well as one of the craziest things to happen to me at a cheerleading competition.  

5 Secrets to Coaching Senior Teams

I have coached Senior Teams for the past decade plus.  In this episode we dive into my top 5 secrets I have learned that you must do to be successful coaching senior teams.  If you are a coach or an owner this is a must listen.

Why I Wouldn't Open A Second Location

Ever thought about opening a second gym?  Expanding and growing?  In this episode, I dive into why I would not open a second location and the very specific and rare conditions that would make me open one.

Why I Don't Care What My Competitors Are Charging

In this episode of The Cheer Biz Podcast, I dive into why I don’t focus on what other gyms charge and how this mindset can transform your business. As we kick off the new year, I’m sharing insights on setting your own standards, valuing your services, and building confidence in your pricing strategy—without constantly comparing yourself to competitors.

Whether you're looking to attract more clients, increase profitability, or redefine your gym’s worth, this episode will help you focus on what truly matters: your unique value. Don’t miss this one, especially if pricing has ever been a challenge for you!