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Calling all Cheerleading and Gymnastics Gym owners. Next Generation consulting specializes in connecting people and profits. As a group of entrepreneurs who started businesses in the Recreational and All Star Cheerleading and tumbling world, Next Gen‘s owners have dedicated themselves to inspiring, leading, and coaching other business owners to grow and thrive in their businesses. This podcast will dive into all aspects of owning a business. Highlighting and interviewing not only experts in the fields of marketing, social media, and all things business, but also interview some of our clients who have shown initiative, innovation and growth! Apply To be on the podcast https://nextgenowners.com/podcast/
Episodes
Tuesday Nov 11, 2025
Tuesday Nov 11, 2025
In this powerful episode of the Cheer Biz Podcast, host Dan Cotton tackles one of the most important conversations happening in the cheer industry right now—mental health, athlete well-being, and how we can do better as coaches and gym owners.
After reading a viral article claiming that the all-star cheer industry is “failing its athletes,” Dan dives deep into what that really means—and what we can actually do to create change. He explores the pressures of performance, body image, mental blocks, and the lack of mental health resources available to gym owners and coaches.
You’ll learn:
How to create a psychologically safe environment for athletes
Why communication and mentorship matter more than ever
The difference between accountability and emotional safety
What every gym should have in place before tragedy strikes
Real, actionable steps to better support your athletes’ mental health
This is a must-listen for cheer gym owners, coaches, and leaders who want to build a culture of growth, trust, and true athlete well-being—not just winning routines.
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