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Calling all Cheerleading and Gymnastics Gym owners. Next Generation consulting specializes in connecting people and profits. As a group of entrepreneurs who started businesses in the Recreational and All Star Cheerleading and tumbling world, Next Gen‘s owners have dedicated themselves to inspiring, leading, and coaching other business owners to grow and thrive in their businesses. This podcast will dive into all aspects of owning a business. Highlighting and interviewing not only experts in the fields of marketing, social media, and all things business, but also interview some of our clients who have shown initiative, innovation and growth! Apply To be on the podcast https://nextgenowners.com/podcast/
Episodes

Wednesday Apr 09, 2025
Testing Your Pricing: When, How, and Why It Matters
Wednesday Apr 09, 2025
Wednesday Apr 09, 2025
In this episode of The Cheer Biz Podcast, Dan breaks down the real-world strategy behind testing your gym's pricing — and when you shouldn’t touch those numbers. Whether you’re adjusting class rates, refining All-Star tuition, or trying to build value into your offerings, Dan walks you through how to do the math, when to test with new clients vs. existing ones, and why blindly raising prices could backfire. Plus, he shares tips on running focus groups, gauging parent tolerance, and how to add perceived value without increasing hard costs. If you’ve ever asked, "Can I charge more?" — this episode is for you.