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Calling all Cheerleading and Gymnastics Gym owners. Next Generation consulting specializes in connecting people and profits. As a group of entrepreneurs who started businesses in the Recreational and All Star Cheerleading and tumbling world, Next Gen‘s owners have dedicated themselves to inspiring, leading, and coaching other business owners to grow and thrive in their businesses. This podcast will dive into all aspects of owning a business. Highlighting and interviewing not only experts in the fields of marketing, social media, and all things business, but also interview some of our clients who have shown initiative, innovation and growth! Apply To be on the podcast https://nextgenowners.com/podcast/
Episodes
Saturday Oct 11, 2025
Saturday Oct 11, 2025
In this quick-hit episode of the Cheer Biz Podcast, host Dan Cotton breaks down one of the most powerful — yet overlooked — tactics for cheer gym owners: building your email list.
Over 13 years of owning multiple businesses, Dan has proven that the tactics you execute daily fuel real growth. In under 10 minutes, he explains why email lists are the foundation of a profitable cheer gym marketing strategy, how to capture leads effectively, and what to avoid when setting up your systems.
You’ll learn:
The best tools to capture and track emails
Why your website must be built to convert leads
How to create irresistible offers that grow your list
The mistakes gym owners make with newsletters
How to re-engage warm leads and turn them into paying clients
If you own a cheer gym, tumbling program, or youth sports facility, this episode gives you an actionable strategy you can implement immediately to start filling your programs and growing revenue.
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